MEC And CEC Sign $375,000 Climbing Sponsorship Agreement
Mountain Equipment Co-op (MEC) has signed a $375,000 multi-year climbing sponsorship agreement with Climbing Escalade Canada (CEC).
MEC And CEC Sign $375,000 Climbing Sponsorship Agreement
The sponsorship agreement will have MEC become the founding partner and title sponsor of CEC National Competitions. MEC will provide $375,000 in financial support over three years as well as an in-kind product contribution that includes MEC designing and manufacturing the National Climbing Team uniforms and apparel.
This agreement comes in advance of the 2020 Summer Olympic Games in Tokyo where sport climbing will be making its Olympic debut.
CEC Chair Steve Frangos said, “Financial support from MEC, together with support the CEC receives from Sport Canada, is crucial to developing CEC athletes vying for excellence at Climbing World Cups, Climbing World Championships and the Olympic Games Tokyo 2020. The CEC is keen to work with MEC to leverage this partnership for the benefit of our aspiring athletes.”
“MEC was founded by climbers in 1971, and 47 years on climbing remains one of our core activities,” said CEO David Labistour. “MEC’s partnership with the CEC is an ideal fit for both organizations, and we are excited to support young up-and-coming climbers as they vie for sporting excellence in national and international competitions and the 2020 Olympic Games in Tokyo.”
This agreement comes in advance of the 2020 Summer Olympic Games in Tokyo where sport climbing will be making its Olympic debut.
CEC Chair Steve Frangos said, “Financial support from MEC, together with support the CEC receives from Sport Canada, is crucial to developing CEC athletes vying for excellence at Climbing World Cups, Climbing World Championships and the Olympic Games Tokyo 2020. The CEC is keen to work with MEC to leverage this partnership for the benefit of our aspiring athletes.”
“MEC was founded by climbers in 1971, and 47 years on climbing remains one of our core activities,” said CEO David Labistour. “MEC’s partnership with the CEC is an ideal fit for both organizations, and we are excited to support young up-and-coming climbers as they vie for sporting excellence in national and international competitions and the 2020 Olympic Games in Tokyo.”
